About

Built for the years that count most.

Mini Chef Planner exists because the window that shapes a child's development most is also the window when parents have the least time to think about food.

The problem is not knowing. It is doing.

Parents of young children are not short on information. They have read about iron, about allergen introduction, about screens at the table. What they are short on is the twenty minutes on a Sunday to turn any of it into seven dinners and a shopping list.

So the gap is not a knowledge gap. It is a logistics gap. That is the gap this app was built to close.

The 5pm scramble is a solvable problem

Almost every hard evening starts the same way: nobody decided anything on Sunday. The decision gets made at five o’clock instead, with a tired child and whatever happens to be in the fridge. That is not a discipline failure. It is a scheduling one.

Move the decision to a moment when it is easy, and the rest of the week reorganizes itself around it. That is the entire premise: a reminder on Sunday, a plan built in the few minutes after it, with the grocery list already built from that.

The science

The first 1,000 days shape everything.

From pregnancy to age two, your child’s brain doubles in size, their immune system trains itself, their gut microbiome takes hold, and their lifelong taste preferences are set. No window in a child’s life matters more, and once it closes, it doesn’t reopen.

18IQ points

The cognitive impact of poor early nutrition.

1,000days

The window that matters most: pregnancy to age two.

Lifelong

How long early food habits and taste preferences persist.

Mini Chef Planner is built around this science. Every meal, every week.

What we believe

Four decisions that shape everything else.

One meal, not two

A separate toddler dinner is a tax on the whole household, and it teaches a child that their food is different from everyone else's. Every plan is one dish, adjusted where the youngest eater needs it.

The plan should arrive, not be assembled

Most planning tools hand you a blank grid and call it flexibility. The hard part was never the grid. It was deciding. A plan that shows up already made is the only kind that survives a real week.

Nutrition should be quiet

Nobody wants to audit iron intake at 6pm. The nutrition belongs in how the plan is built, not in a dashboard the parent has to read and act on.

Claims should be defensible

We do not invent numbers, and we do not fearmonger. Feeding a small child is anxious enough without a brand adding to it. Where we cite research, we link to it.

What Mini Chef Planner is not

It is a meal planning app, not a medical service. It does not diagnose anything, it does not replace your pediatrician or a registered dietitian, and it is not the right tool for a complicated clinical feeding situation. Where our writing touches nutrition, we link to the source and say plainly that it is general information.

Questions about your own child belong with someone who knows them.

Give your child the best start.

Free to download. A new week planned every Sunday.

Download Mini Chef Planner on the App StoreGet Mini Chef Planner on Google Play